An Aveda Salon & Retail Store For Women & Men

“Be Cherished” AVEDA Salon & Retail Store in Ashland


“Be Cherished” is committed to providing personal care, services and beauty products that reflect responsibility and integrity on an individual, environmental and professional level.

Susan has been a hair stylist and make-up artist for over 25 years and has been living in Southern Oregon since 2002.  She opened Be Cherished llc. in September of 2010. Susan was voted best stylist in 2009, 2011 & 2015. Aveda’s concept of “caring for the world we live in” aligns perfectly with Susan’s personal philosophy. “It’s the people I love the most, making a connection and discovering their unique beauty”

Joy was born and raised in the valley, graduated in 2006 from the Oregon Institute of Aesthetics and has been working with AVEDA ever since. Although being a Mom and wife is where her passion is, Joy also really enjoys all aspects of the Aesthetic world. “I’m such a people person and love getting to know my guests while doing wax services. I am also a care taker and getting people to relax during a facial is very rewarding for me!”

Gabby graduated from the AVEDA Institute St. Petersberg. Directly after her intensive AVEDA training she worked at one of the top AVEDA salons in Florida. Gabby moved to Ashland several years ago and has worked at at Be Cherished ever since. Gabby specializes in custom color, dimensional color,color correction, highlights, long layered, short and Mens’ haircuts.”I really love taking the time with each client to create a look that is perfect for them.”

Hayley was born and raised in Oregon and has been in Southern Oregon since 2015. Hayley loves Ashland and the beautiful surrounding of Southern Oregon spending off time out doors with her dog and loved ones. Hayley is fully licensed offering Manicures, Pedicures and waxing service’s. Specializing in razor and clipper cuts for both men and women and custom hair color, catering to the guests individual needs. “Working with Aveda’s products, seeing the quality and passion for the industry through their perspective is inspiring.”

Ausia is world traveler and a graduate of the Aveda Institute-Portland and has a long history in customer service. Ausia has many passions including art, gardening, yoga, healing arts, being in nature, animals and children. Working with Aveda plant based products and holistic techniques resonates with her values and way of life. She enjoys using Aveda’s rich, dimensional hair color and providing haircuts which fit each individual’s need. She is excited to return to the valley, where she was born and lived as a child, connecting and sharing with others as a part of the Be Cherished team.

kadieKadie has been doing nails in Ashland for eight years, prior to that, she worked in spas in northern Colorado. She grew up in Hawaii and at an early age her mother, a cosmetologist, introduced her to the industry and also Aveda products. Kadie has a busy family that she adores caring for full-time, however, she loves the peacefulness and creativity that doing nails gives her. “I love helping guests find a moment to relax while taking time to care for and beautify themselves.”

marleeMarlee grew up in the Portland area and moved to Ashland in 2014 to attend SOU. She enjoys camping, hiking and being with family. She has many family members in the beauty industry and loves the salon environment. “Be Cherished provides such a positive and peaceful environment for stylists and guests which makes everyday fun.” Marlee is excited to learn more about AVEDA and their objectives to making healthy and natural products.

Emily grew up in Boise, ID and was introduced to the beauty industry by her mother who practiced cosmetology! Along with creative outlets of hair and makeup, her mother also taught her to draw, paint and sculpt fine art at a very young age. Emily recently moved to Ashland after farming a Vineyard in the Valley for the past couple of years. “I am thrilled to have opportunity to greet our guests at Be Cherished! Getting to know the naturally derived products created by Aveda is inspiring, and I’m delighted to have this experience.”

Paris grew up in Eugene Oregon and as been living in Southern Oregon since 2014. “I love working in a salon and I am so happy to join Be Cherished, their strong connection to the community and awareness of the environment is something I am passionate about. I enjoy the fact that we share that passion and I look forward to broadening my knowledge of the beauty industry and to learn more about Aveda and their environmentally friendly product line.”



•Please turn off your cell phone.
•Provide outside childcare for your children.
•Respectfully provide 48 hour notice for cancellations.
•Same day cancellation: 1/2 price charged.
•No show: Full price charged.