An Aveda Salon & Retail Store For Women & Men

“Be Cherished” AVEDA Salon & Retail Store in Ashland


“Be Cherished” is committed to providing personal care, services and beauty products that reflect responsibility and integrity on an individual, environmental and professional level.

Susan has been a hair stylist and make-up artist for over 25 years and has been living in Ashland for the last 10 years. Before opening Be Cherished llc. in September of 2010 she was voted favorite stylist in 2009 and then again in 2011. Aveda’s concept of “caring for the world we live in” aligned perfectly with Susan’s personal philosophy. “It’s the people I love the most, making a connection and discovering their unique beauty”

Jessica – “I moved to Ashland 16 years ago. She has been working with AVEDA products since 2005. In 2007 she attended the Oregon Institute Of Cosmetology, graduating with a license in aesthetics.“In working with AVEDA products for the last 9 years, I have gotten to educate myself and gotten to know the products very well. More importantly, I share the company’s environmental and cruelty free commitment. As far back as I can remember my passion has always been with the art of makeup; I love bringing out the beauty in everyone I work with.”

britta1-1Britta has been enjoying the Aveda industry as a master hairstylist for 10 years. Along with creating formal up-do styles, she specializes in combining color with haircuts that best showcase your individual face shape and enhance your inner glow. Corrective color and balancing troublesome haircuts are a particular passion as well. ” I believe we all appreciate beauty differently, for me it is inspiration”

Gabby graduated from the AVEDA Institute St. Petersberg. Directly after her intensive AVEDA training she worked at one of the top AVEDA salons in Florida. Gabby moved to Ashland several years ago and has worked at at Be Cherished ever since. Gabby specializes in custom color, dimensional color,color correction, highlights, long layered, short and Mens’ haircuts.”I really love taking the time with each client to create a look that is perfect for them.”

chelseaChelsea – “I started doing natural nails in 2002 for an AVEDA concept salon in Portland. I have always had a love for the therapeutic effects of reflexology and massage, with a dedication to using natural products. I incorporate these techniques into each treatment so you can leave feeling as good as you look.”

BrittanyBrittany was born in Colorado and raised in Ashland. The landscape and community in southern Oregon remain the perfect place for her to raise her two amazing boys. Her love for AVEDA began in 2012. “AVEDA is a wonderful company and I fully support what they stand for.” Weaving her love of the earth and it’s creatures as well as everyone’s personal expression, AVEDA and Be Cherished is the perfect medium. You will find her in the salon most mornings taking care of all your guest relation needs.


•Please turn off your cell phone.
•Provide outside childcare for your children.
•Respectfully provide 48 hour notice for cancellations.
•Same day cancellation: 1/2 price charged.
•No show: Full price charged.